Our Story
It all started Summer '19. Six friends. One beach.
That summer, we saw someone wearing a sunglass chain and just weren't impressed. I'd wanted one for ages and never found one I actually loved — so we figured, why not make our own?
We had absolutely no idea what we were doing. We bought a pile of beads, chains, and hardware, and made things that were, honestly, pretty bad. But that never mattered. It was all just for fun.
All that material ended up on the dining table, and it became our thing — every few days, the six of us gathered around it, half making jewelry, half catching up on life. Beads everywhere, chains tangled, everyone talking over each other. Genuinely my favorite part of that summer.
Then, somehow, we started getting orders. And every single one felt massive. We celebrated like it was — because to us, it was.
That's when the community showed up. Strangers on the beach became our models. Whoever was around that day turned into a salesperson, or stood patiently while we fussed over a chain on their wrist. Nobody had a title. People just showed up and helped, because that's what friends do.
The suppliers taught us the most, though. Every trip to source materials turned into a little masterclass — how to spot quality, how things are really made, tricks nobody writes down. We learned by asking, by looking clueless, by being genuinely curious. And what we learned most of all is that people love to help. You just have to ask.
Over the years, Bowtch kept changing shape — more products, more stores, more people joining in. Then life did what life does, and everyone got pulled in different directions. Bowtch went quiet for a while.
Two years later, we're back — a little wiser, a lot more intentional, and honestly buzzing with everything we've been sitting on. The love for the craft never left. If anything, it's grown — because the creativity here never runs out, and inspiration really is everywhere once you start looking for it.
Bowtch was never built by two people in a room. It was built around a dining table, on a beach, by a whole community that kept showing up — one favor, one lesson, one "sure, I'll help" at a time.
Born from chaos. Made with care.